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Doing Business in France

Doing Business in France

 

After being invited for a private dinner in Paris, a foreign entrepreneur decided to reciprocate the gesture by offering two bouquets of chrysanthemums (used primarily as funeral flowers in France) and bringing a best-of-breed wine from his own country (as if suggesting that the hosts weren't considerate enough to pick up a good wine). By the way, the meal didn't last long. C'est la vie, n'est-ce pas?     

 

COMMUNICATION AND BEHAVIOUR

  • It's highly recommended that you learn some basic French phrases.
  • Your efforts will be praised and the French will go back to English if they realise you are struggling.
  • Good posture is essential in this culture.
  • Kissing cheeks across genders is a common greeting amongst colleagues at work.
  • But you shouldn't attempt to do it until your female counterpart has made the initial move.
  • People tend to stand close when talking to each other. Touching and patting is also commonplace in the French business etiquette.
  • Eye contact is important as long as it isn't too obtrusive.
  • Don't chew gum in public. It's considered vulgar.
  • Keep your hands out of your pockets.
  • Slapping an open palm over a closed fist is considered rude.
  • And please do not snap your fingers!
  • The French smile shouldn't be perceived as a greeting or a sign of approval.
  • The OK sign (a circle with the thumb and forefinger) means "zero" or "useless" in France.
  • To show approval, simply raise you thumb.
  • Express opinions only on subjects that you are knowledgeable about.
  • And be prepared to answer questions about your country, especially regarding history and politics.
  • Welcome topics of conversation include praising French cuisine, art, music and philosophy.
  • It is extremely rude to ask people about their political inclinations.
  • Do not criticise Napoleon!

 

DOING BUSINESS

  • You should be punctual, but you won't be late if you arrive ten minutes after the scheduled time.
  • Business hours are from 8:30 / 9:00 am to 6:30 /7:00 pm.
  • Lunch may last for more than two hours. Long hours are common.
  • Wear only conservative clothing of the finest quality.
  • If you receive an invitation stating "informal" dress, don't assume you'll be welcome arriving in a t-shirt and shorts.
  • For a social gathering, "informal" usually means a jacket and tie for men.
  • Most French executives read English, so there is no need to have your card translated.
  • If you want to have your card printed in French, it should indicate your position and your university degree.
  • Avoid two-sided cards.
  • French executives tend to focus on long-term business relationships
  • The French can be very straightforward, questioning, and probing. They tend to treat the business discussion as an intellectual exercise.
  • Logic will dominate discussions on the French side.
  • One's personal ideologies may also enter into the presentation.
  • The French won't normally accept anything that goes away from their cultural norm.
  • They are, however, receptive to new information that enhances the discussion.
  • Discussions are likely to get boiled and intense.
  • The focus of an argument may change during the discussion. Digressions are characteristic in the French business culture.
  • Be prepared for a long wait before you get an answer.
  • You may find that French are often unwilling to take risks.
  • Offering presents is acceptable but with discretion. You shouldn't include your business card with the gift.