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Case studies

Britvic

Britvic is a leading soft drinks company, with operations in Great Britain, Ireland, France and Brazil.

Britvic is the largest supplier of branded still soft drinks and the number two supplier of branded carbonated soft drinks in Great Britain, and it is an industry leader in Ireland and France. Through franchising, export and licensing, Britvic has also been growing its reach into other territories, particularly the United States. Britvic is listed on the London Stock Exchange under the code BVIC.

The Challenge

With Britvic’s operations straddling 4 countries across 2 continents, as well as exporting to over 100 countries worldwide, clear and consistent communication to all employees is essential.

Britvic was seeking to partner with an experienced translation company to remove any language barriers between their offices in different countries and unify internal communications, primarily the employee magazine “Zest.”

The Solution

Britvic’s Communications Department partnered with Today Translations to create an integrated process for creating the Zest Magazine in multiple languages.

After the copy is drafted in English, it’s sent to Today Translations. We then leverage our translation technology, expert linguists, and extensive translation memory to rapidly translate the copy into the target languages. As we translate the copy into the target language, our technology recalls previously translated material and ensures the translation is consistent in both terminology and style with Britvic’s publications.

Translations are then passed to Today Translations’ team of typesetters, who are fluent in the target language, to make sure the translated copy looks as beautiful as the original English version and local typography conventions are adhered to.

The Results

Britvic can rely on Today Translations as a Trusted Partner, confident in the knowledge that their communications will be sent to all stakeholders in accurate, consistent and professional language.

Britvic initially engaged Today Translations to translate and typeset Zest. After the success and outstanding employee engagement achieved by the multilingual Zest magazine, the scope of work expanded to include a wide variety of internal communications to employees, company policies and more.

Quote

“Today Translations has provided us with localisation and typesetting into French and Portuguese across a variety of content.

The quality of the translations has always been very high, and a great help in engaging our global teams.”

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