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Case studies

MediaCom

Headquartered in London, MediaCom is one of the world's leading media agencies, with almost 6,000 employees working across 122 different offices. The company boasts the likes of Shell, Coca-Cola and P&G among its prestigious client list. It is a subsidiary of GroupM, an investment management fund run by WPP.

Scope

Mediacom approached us with a number of film descriptions and marketing slogans they needed translated and localised for a major motion picture studio. All titles had to remain consistent, while the character length of each translated description could be no longer than the original.

Execution

We translated the campaign for one film into Dutch, Flemish, French, German, Italian, Portuguese, and Spanish. In addition, we provided back translations to ensure the client was aware of the exact wording used to promote the film and how it might be received by audiences in each region.

Result

Our attention to detail and quick turnaround times ensured each campaign reached 20 territories around the world. The next blockbuster you see advertised abroad may just be our work.

 

 

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mediacom translation case study

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